INFINITI - Luxury Should Be Lived In - Print
During my time at CPB I have had the privilege to work on INFINITI. Focusing on print, I have regional and national published ads in Motor Trend, Automotive News, Road and Track, Car and Driver, and Automobile Magazine. In 2019 we launched the Luxury Should Be Lived In campaign for the Winter Sales Event to encourage drivers to enjoy the finer things while also living life authentically. I was responsible for setting print guidelines for this new layout execution, and to communicate these guidelines to INFINITI partners worldwide.
CD: Jason Pierce / AD: David Balsemello & Courtney Sterkel / CW: Daniel Forte
PD: Duane Burgess / Studio: Courtney Sterkel